Artificial Intelligence (AI) is transforming how we approach digital marketing and SEO, giving businesses tools that can turbocharge their online presence. Whether you manage your own SEO or work with a professional, it’s essential to integrate AI wisely. Let’s face it—AI can sometimes feel like an eager assistant with big ideas, but it does not…
Read MoreIn the dynamic world of digital and online marketing, the capabilities are constantly changing. To come out on top, your business needs someone who knows what they’re doing to head up your marketing initiatives. And that can be a tall order, especially when you consider that almost 80% of marketers think their jobs have changed…
Read MoreAs your digital marketing agency, we know you don’t have the time to worry about every technical aspect behind the scenes on your website. You may have heard that there’s a new Google Analytics rolling out. Maybe you’ve even seen dire warnings that the current version will soon have gone the way of rotary telephones.…
Read MoreVideo marketing offers just as much value to the search engine optimization (SEO) of your business’ website as all of its written content. If you believe current trends, video content may actually hold even greater value. User interaction with video content has never been higher than what businesses are seeing today, and the value it…
Read MoreIf your business’ website loads quickly, links to all the right pages, and enables your customers to consistently contact you, why consider updating the site when everything seems to be running smoothly? Unfortunately, building a website isn’t like buying a new car that you plan on driving for seven to 10 years. Websites need frequent…
Read MorePay attention to the news and you can’t help but hear about another massive data breach or successful cyber attack. While most hacks don’t result in gas shortages that threaten to undermine the country’s infrastructure, cyberattacks cause significant financial damage to every industry in the world. In 2019 alone, the healthcare industry lost an estimated…
Read MoreYouTube ranks as the second largest search engine after Google. With over 4 billion videos viewed every day and 60 hours of video getting uploaded every minute, YouTube offers your business an incredible platform for reaching new customers. However, with so much content to sort through, customers won’t just stumble onto your videos. To increase…
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