If your business’ website loads quickly, links to all the right pages, and enables your customers to consistently contact you, why consider updating the site when everything seems to be running smoothly? Unfortunately, building a website isn’t like buying a new car that you plan on driving for seven to 10 years. Websites need frequent…
Pay attention to the news and you can’t help but hear about another massive data breach or successful cyber attack. While most hacks don’t result in gas shortages that threaten to undermine the country’s infrastructure, cyberattacks cause significant financial damage to every industry in the world. In 2019 alone, the healthcare industry lost an estimated…
Word of mouth marketing has expanded to include more than just one customer directly recommending your business or service to another. Today, word-of-mouth marketing occurs on a much grander scale in the form of online reviews on platforms like Google My Business and Yelp. Surveys have found that 90 percent of consumers read online reviews…
If a website doesn’t appear on the first page of a Google search, does it even exist? To the average user looking for information, the answer is clearly no. Studies have found that websites listed on the first page of a search result receive 95 percent of the clicks. Even more telling, nearly 68 percent…
YouTube ranks as the second largest search engine after Google. With over 4 billion videos viewed every day and 60 hours of video getting uploaded every minute, YouTube offers your business an incredible platform for reaching new customers. However, with so much content to sort through, customers won’t just stumble onto your videos. To increase…
Successfully running just one dental practice requires an enormous amount of effort, so why are dentists deciding to invest in running multiple offices as part of a larger group? In a trend that has continued to pick up momentum, the number of group dental practices in the U.S. has grown over the last decade. While…
Much of dental practice marketing today is designed towards attracting new patients to offices with schedules to fill and chair times to utilize. In our DoMoreDental blog, we’ve recently covered emerging trends in dental practice marketing, how SEO practices can benefit our dental clients, and even how to improve front office productivity so that staff…
The ongoing pandemic has changed the very foundation on which many sectors within manufacturing and others B2B industries were built. Trade shows, which have long held an important place in helping businesses find new customers and contacts, have needed to reinvent themselves to fit within the virtual environment businesses must now operate. In order to…
While most people just think of LinkedIn as a networking tool, savvy business owners can use the social media platform to find new customers.
For a business to succeed, it requires a website that will consistently service the needs of a customer base that expects 24-hour access. When a sight goes down, either as the result of a technical glitch or the actions of a hacker, a business can suffer the loss of sales, trust, and credibility from its…