I was approaching the dreaded teenage years when Footloose and then Dirty Dancing boogied their way into our collective consciousness. From the popularity of those and other dance films, as well as shows like Dancing with the Stars, it’s clear that we have a foundational love affair with movement set to music. However, I had…
There have been more quiet changes to the Facebook Business Pages in the last couple of days. While generally disgruntled – temporarily – over anything in my little world changing, I appreciate that first, the changes aren’t overwhelming and that second, my hyper-organized personality truly enjoys this development. Not Out of Sight Out of Mind…
In an effort to push Google+ into the mainstream, Google has announced that the local listings reviews portion of Google Places is changing. What Does this Mean for Current Google Places Users? According to Google, this means that as a business owner, you can still use Google Places to manage your business. As a user,…
One morning while I was participating in my morning ritual of perusing Facebook, the status of a friend of mine caught my attention. He said, “Logging into Facebook each day is like reading the morning paper.” This comment got me thinking. Could Facebook really be the current version of reading the morning paper? Is print…
There are times when we get some form of the question, “Am I #1 in Google yet?” This is a legitimate question, but also a tough one to answer because although it sounds simple, there isn’t an easy “yes” or “no” answer. Although a small piece of the larger inbound marketing strategy, Search Engine Optimization…
Verticalwerks is growing fast! And while we enjoy the hustle and bustle of every day business, we don’t want to lose sight of our most important priority: YOU! To streamline communication with our clients, we instruct everyone to email [email protected] in order to let us know about your questions, needs and requests. This ensures that…
Imagine setting up your Google Places page for your business. Imagine working with your patients and social media outlets in order to get a variety of good – even great – reviews. Imagine that you had, over a substantial amount of time, accumulated over 70 wonderful reviews. Now imagine that those reviews, much like Kaiser…
As I’ve said many times on this blog and directly to our clients, just when you get used to something on Facebook, it will be changed. This isn’t meant as a criticism, necessarily – technology improves and changes, and it’s important for us to learn to adapt and use that technology to grow our small…