Facebook Cover Photo Changes Benefit Small Business Owners

Facebook is changing stuff all the time, and cover photo changes is the latest example of how small business owners can take advantage of these adjustments in order to attract and engage current and potential customers. It used to be that, along with specific sizing instructions for Facebook cover photos, there could be no text…

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Facebook, a Jaunty Jackalope, and Small Business Success

This week, one of the bosses at Verticalwerks has headed out of town for some well-deserved R&R. In order to prepare for his absence, we had a meeting last week where we eventually asked him where he was headed for vacation. He tried to hide his destination from us, but we badgered him until he…

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Facebook Owns YOU (Well, Kind Of…)

When I was a student both in high school and college, teachers and professors in writing classes repeated the well-used mantra, “Write what you know.”  This is good advice, it turns out, because when you stick with what you know, it takes away many potential problems that could develop down the line – in life…

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