Dealing with the Dead Week

I’ll always remember my first experience with Dead Week. I was just starting busting my chops on online marketing. I was running some mid-sized Adwords campaigns in the travel space. Doing everything you’re supposed to do: tweaking the keywords, reviewing the bids — the usual Adsense process. Then one day, everyone just stopped coming to…

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Tweeting for the Holidays

Halloween is right around the corner. How are your social media profiles gearing up for the holidays? There’s no better to come up with interesting material than during the holidays, no matter which one it might be—Halloween, Christmas, Chanukah or New Years. With each creative hashtag or relevant Tweet, you have the possibility to bring…

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