Blog Local: Connecting With Nearby Customers through Your Blog

As a small local business, or brick and mortar store, mass advertising and relying solely on foot traffic doesn’t make sense. Rather, building relationships within your community does. While tactics for doing this will vary depending on whether you run a restaurant, pet store, travel agent, or health clinic, one way to get your customers…

Read More

Using Twitter Effectively for Local Business

There’s plenty of advice in the blogosphere and Twitterverse about building an audience on this microblogging platform, but many of the recommendations seem to be targeted to businesses with a large reach. How do you make Twitter work for you if you run a small, local business? Maybe you don’t want to interact with potentially…

Read More

Volunteer Focus: Rose Haven

At Local Fresh, we appreciate the volunteer work of our colleagues and clients as they serve our community. In that spirit, we publish a regular feature in order to focus on these volunteer efforts! The following quote sums up the mission of Rose Haven, a Portland organization with which Local Fresh had the privilege of…

Read More

Countdown to Local Fresh Marketing!

In just two short weeks, Verticalwerks will officially switch over to Local Fresh Marketing on July 1st. Why Did We Change Our Brand? There are many reasons to consider refreshing or completely changing your brand, and while we had several good ones for analyzing and reworking our set up, the basic truth is that technology…

Read More