In the dynamic world of digital and online marketing, the capabilities are constantly changing. To come out on top, your business needs someone who knows what they’re doing to head up your marketing initiatives.

And that can be a tall order, especially when you consider that almost 80% of marketers think their jobs have changed more in the last three years than in the previous five decades. (Hubspot)

So how do you, as a small or medium sized business owner, keep up? Do you hire someone internally? Ditch a few more hobbies to take on another full-time job of marketing on top of running your business? There’s an easier way that saves you time, stress and money: partnering with a digital marketing firm.
Here’s why.

Consistency: The Heartbeat of Successful Marketing

An occasional drop in the bucket doesn’t water the garden. Marketing works when your efforts are consistent over time.

But achieving that consistency can be challenging without a dedicated internal team. When marketing tasks are given to people with busy jobs, something has to give. Even if you have in-house resources, maintaining consistency can be difficult. And sporadic marketing leads to erratic results.

Marketing firms bridge this gap by offering consistent marketing without interrupting your workflow. We act as your dedicated marketing department. Your campaigns run smoothly, and your content calendars are set and running, no matter what else is happening in your business. Nothing’s going to push your to-do items off our list.

Cost-Effectiveness: A Flexible Approach

Inconsistent marketing efforts and experiments can be costly. Hiring an internal team might help, but top talent is hard to keep – and expensive.

A local marketing agency offers cost-effective solutions, allowing you to customize your monthly spending based on your priorities. Scale your marketing efforts up or down as needed without the overhead costs associated with in-house staff. At LocalFresh, you’ll know how much you’re paying, and what you’re paying for.

Flexibility: Adapting to Your Business Needs

If the business community has learned anything in the last few years, it’s the importance of adaptability. Things change. We need to stay flexible and agile.

Partnering with a fresh marketing agency gives you the flexibility to scale your marketing efforts up or down as your business needs evolve. You can start hitting social media hard, exhibit at a trade show or produce high-quality videos, all without having to train staff or figure out the details yourself.

Expertise Across the Spectrum

One person can’t master everything from local marketing strategy to technical SEO to graphic design. Let alone someone who’s answering phones at the same time, or someone (like you) trying to run every other aspect of the company.

Partnering with a digital marketing firm grants you immediate access to a team of experts. From marketing strategy and planning, to content development and SEO, agencies offer a comprehensive skill set. Do you know how to interpret your website stats? We do!

Every facet of your marketing campaign is managed and executed with experience and skill.

Online Marketing Companies for Small Business

LocalFresh is your trusted marketing partner. Our team of friendly and engaged specialists provides tailored marketing strategies to boost your brand’s visibility.
Take your business to the next level when you team up with us. Contact us today to get started.