Posts Tagged ‘Adwords’
10 Dental Marketing Strategies for the New Year
A good infographic is easy to read and comprehend without taking a lot of time. I love the one featured below regarding the 10 Dental Internet Marketing Strategies that produced results. After reviewing it in-depth, I am quite happy to say that we incorporate all of them for our dental – and non-dental – clients!…
Read MoreDealing with the Dead Week
I’ll always remember my first experience with Dead Week. I was just starting busting my chops on online marketing. I was running some mid-sized Adwords campaigns in the travel space. Doing everything you’re supposed to do: tweaking the keywords, reviewing the bids — the usual Adsense process. Then one day, everyone just stopped coming to…
Read MoreLocal SEO for Small Businesses
When it comes to small businesses, in the past the advice was to avoid SEO and keyword tools. The power for small business growth came from the power of referrals and local advertising. Today this is something that’s changed. Small businesses can benefit from Search Engine Optimization tactics and keyword campaigns; the process just needs…
Read MoreOptimization Efforts to Your PPC with AdWords Scripts
Many individuals go crazy because they might spend half of their day using AdWords and the other half of it in Excel. Now that could be exhausting and very time consuming. This technique can be something users might want to consider. You may have the question, “What are Adwords Scripts?” For most people who aren’t…
Read MoreCreating your Google Adwords Campaign
There are some important things to consider when creating your Google Adwords campaign. How much you’re willing to spend, what your ad will say, where your ad will be placed, and which keywords you’ll use, are all things you’ll need to determine when putting together your Google Adwords campaign. While the process is fairly simple,…
Read MoreUnderstanding Pay-Per-Click Advertising
Pay-per-click (PPC) advertising became popular when people realized they were paying too much for ads that were getting them few visitors to their site. By only charging companies for the amount of actual visitors to their site, results were much more profitable. Though PPC is a common term in the digital marketing world, it’s not…
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