Posts Tagged ‘Content Marketing’
Creating Content Worth Sharing
What makes people click the “Like” button on Facebook? Why do users “retweet” or “favorite” certain pieces of content on Twitter? What causes someone to “+1” on Google Plus? What exactly makes content worth sharing? This is one of those mysterious questions for which everyone has an answer but nobody can force the solution. I’ve…
Read MoreStrategize B2B Content Marketing to Gain Effective Results
Content marketing is an essential way for businesses of any size to enter into broader conversations with current and potential B2B clients. There are two major benefits you can hope to gain from these efforts: 1) Get to know potential targets so that you can reach out to them for business opportunities. 2) Establish your…
Read MoreRecap of 2014 Marketing Strategies
While we might be wondering – and I know I am – exactly where 2013 went, it’s time to look ahead to what’s trending for marketing your small business in 2014. Below is a recap of the most popular online marketing trends for small businesses of all kinds. 1. If you are a dentist or…
Read MoreIt’s Time to Pitch Major Publications for the Holidays
The tumbling orange leaves of fall are here, and the icy chill of winter is right around the corner. It’s time to get the jump on PR for the holidays! It seems like the winter holiday season creeps further and further backward towards January, so gear your campaign towards taking advantage of it! Find Holiday…
Read MoreContent Marketing: 7 Ways to Increase your CTR
The headline of an article is arguably one of the most important parts of an article. Since this is what is going to predominantly show on search results and on your website, it’s so important that you have a headline that visitors want to click. If you want to increase the CTR of your headlines,…
Read More