So you own a business and you want to do more marketing for your small business. You already know that marketing your business can draw in new customers, but what is the difference between marketing and advertising? Is marketing the same as public relations? Do you really need a Facebook business page for your small…
One of the constant questions we encounter in our line of work is whether or not social media is just for fun or if it actually drives business. A recent study by addshoppers narrowed down two important points: Social sharing leads to sales in certain categories All social media shares are not created equal Below…
Watch our video tutorial on the new Yoast Local SEO plugin for WordPress. Learn how to install and activate both the Yoast WordPress SEO plugin and the Yoast Local SEO plugin. We also show you how to configure the Local SEO plugin so that the NAP (name, address, phone) information on your website is displayed…
A steady stream of new patients is the lifeblood of any successful dental practice. However, like any business attempting to build its customer base, dental practices looking to acquire new patients in a crowded market can face a variety of challenges. With over 170,000 active private dental practitioners currently operating in the U.S., according to…
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