Branding

Tips for Attracting Bloggers

By LocalFresh

Attracting bloggers to talk about your business can help expose your brand to a dedicated target audience that’s ready and willing to buy.

Why Your Business Needs a New Website in 2015

By LocalFresh

Does your business need a new website? Lucky for you, Local Fresh is here with a guide on when to update your website, and a few hot web design trends for 2015!

Developing a Social Media Strategy in 3 Steps

By LocalFresh

Developing a social media strategy can seem challenging for many small business entrepreneurs. Here’s how to develop a social media strategy in just 3 steps.

Tips For Rebooting Your Marketing Strategy

By LocalFresh

A great marketing strategy will help any business stand out from the crowd. But if your strategy has gone stale, a reboot may be in order.

Decoding the Mysteries of Marketing, Advertising & Branding

By LocalFresh

Misunderstanding and mixing the basic concepts of marketing, advertising, and branding can make any entrepreneur appear inexperienced and provide investors a reason to question your overall business strategy.

How to Build Your Brand to Connect With Younger Consumers

By LocalFresh

With larger, more established brands dominating the marketplace, smaller brands need to focus on attracting younger consumers to create the next generation of brand loyalty.

How Google Changed SEO

By LocalFresh

Driven by Google, SEO experts must now rely on content creation and brand marketing to improve online campaigns.

Four Tips on Keeping Your Email Marketing List Fresh

By LocalFresh

While automated email lists can greatly enhance a business’ profile and keep your customer base up-to-date on upcoming specials or promotions, they can easily be abused if handled incorrectly. Few things can cause the kind of havoc as an automated email marketing software tool in the hands of an overly ambitious marketing department. Your email…

Five Strategies for Fitting Networking into Your Busy Schedule

By LocalFresh

For many small business owners, trying to find the time to network can seem like an unwanted and occasionally unnecessary burden. However, as any successful entrepreneur knows all too well, establishing relationships remains a key component when trying to grow a business. So how do you meet the need to network when placed under the…

3 Essential Questions to Ask Before You Rebrand Your Small Business

By LocalFresh

Maybe you are considering a rebranding for your own small business. Although rebranding can be timely and expensive, it doesn’t have to be confusing. We learned a lot on our journey to becoming Local Fresh and we thought it would be best to share our fresh insights with you. There are 3 important questions to…