Posts Tagged ‘Facebook’
A Funny Facebook Look Back
If you haven’t yet seen the Facebook video in the last week or so, it’s time. To celebrate Facebook’s 10th birthday, they made available this look back feature that creates a short video (about 1 minute in length) detailing some of your more significant moments on this social media outlet. Paired with piano music that…
Read MoreHappy 10th Birthday, Facebook!
Tomorrow is Facebook’s 10th birthday! This milestone is an excellent opportunity to reflect on the changes that Facebook has brought to online marketing efforts for small businesses. The following infographic takes a look back at the key milestones that Facebook has experienced throughout its meteoric rise to becoming the world’s leading social network. This also…
Read MoreDoes Google+ Drive More Sales?
One of the constant questions we encounter in our line of work is whether or not social media is just for fun or if it actually drives business. A recent study by addshoppers narrowed down two important points: Social sharing leads to sales in certain categories All social media shares are not created equal Below…
Read MoreFacebook Cover Photo Changes Benefit Small Business Owners
Facebook is changing stuff all the time, and cover photo changes is the latest example of how small business owners can take advantage of these adjustments in order to attract and engage current and potential customers. It used to be that, along with specific sizing instructions for Facebook cover photos, there could be no text…
Read MorePinterest Business Accounts Now Available
Pinterest isn’t just for delectable recipes or photos of kittens with mustaches anymore. Recently, Pinterest has made it possible to open business accounts and analyze web activity, which can prove to be a valuable service in the social media marketing landscape for a variety of reasons. Why Pinterest is Good for Business If you’re wondering…
Read MorePinterest+Mobile Marketing = Facebook Newsfeed Changes
I have often said that as soon as you get used to something in the technological world, expect it to change. This is especially true with Facebook. Since it has been awhile since any big changes have come down the line, I was starting to get a little – well, itchy is the best way…
Read MoreHow to Get Some Facebook Post Love
While it isn’t the 140 characters of the Twitter structure, a Facebook post is not an opportunity to tell a long story. There are many good reasons for this: People are busy and/or have short attention spans and won’t read it You don’t own the Facebook page but you own your website; posting only on…
Read MoreFacebook, a Jaunty Jackalope, and Small Business Success
This week, one of the bosses at Verticalwerks has headed out of town for some well-deserved R&R. In order to prepare for his absence, we had a meeting last week where we eventually asked him where he was headed for vacation. He tried to hide his destination from us, but we badgered him until he…
Read MoreGood Reviews at Your Fingertips
Good reviews continue to increase in importance for small businesses – the new Word of Mouth. Recently, a Facebook friend of mine posted a photo of a local gas station along with a blistering review regarding the service she received. I recognized the business from the photo, and since this friend is reliable, I decided…
Read MoreFacebook Owns YOU (Well, Kind Of…)
When I was a student both in high school and college, teachers and professors in writing classes repeated the well-used mantra, “Write what you know.” This is good advice, it turns out, because when you stick with what you know, it takes away many potential problems that could develop down the line – in life…
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