Posts Tagged ‘Google’
Optimization Efforts to Your PPC with AdWords Scripts
Many individuals go crazy because they might spend half of their day using AdWords and the other half of it in Excel. Now that could be exhausting and very time consuming. This technique can be something users might want to consider. You may have the question, “What are Adwords Scripts?” For most people who aren’t…
Read MoreDoes Google+ Drive More Sales?
One of the constant questions we encounter in our line of work is whether or not social media is just for fun or if it actually drives business. A recent study by addshoppers narrowed down two important points: Social sharing leads to sales in certain categories All social media shares are not created equal Below…
Read MoreCreating your Google Adwords Campaign
There are some important things to consider when creating your Google Adwords campaign. How much you’re willing to spend, what your ad will say, where your ad will be placed, and which keywords you’ll use, are all things you’ll need to determine when putting together your Google Adwords campaign. While the process is fairly simple,…
Read MoreUnderstanding Pay-Per-Click Advertising
Pay-per-click (PPC) advertising became popular when people realized they were paying too much for ads that were getting them few visitors to their site. By only charging companies for the amount of actual visitors to their site, results were much more profitable. Though PPC is a common term in the digital marketing world, it’s not…
Read MoreHow SEO Can Help Your Dental Practice
A steady stream of new patients is the lifeblood of any successful dental practice. However, like any business attempting to build its customer base, dental practices looking to acquire new patients in a crowded market can face a variety of challenges. With over 170,000 active private dental practitioners currently operating in the U.S., according to…
Read MoreGoogle+ Local Review Update
In the last six months to a year, there has been general confusion and specific alarm over the disappearance of Google+ Local Reviews. It used to be that we simply had to deal with lost Google reviews on Local+ pages, but in the last year or so there have been increasing numbers of reviews that…
Read MoreGood Reviews at Your Fingertips
Good reviews continue to increase in importance for small businesses – the new Word of Mouth. Recently, a Facebook friend of mine posted a photo of a local gas station along with a blistering review regarding the service she received. I recognized the business from the photo, and since this friend is reliable, I decided…
Read MoreAm I #1 in Google Yet?
There are times when we get some form of the question, “Am I #1 in Google yet?” This is a legitimate question, but also a tough one to answer because although it sounds simple, there isn’t an easy “yes” or “no” answer. Although a small piece of the larger inbound marketing strategy, Search Engine Optimization…
Read MoreEven Dentists Need Social Media
One of my really good friends refuses to use Facebook. Unfortunately for me, I don’t get to see or talk with her that often, so keeping a connection through Facebook would be great. But when I say she “refuses” to use Facebook, I might be under-communicating her utmost dislike and ultimate stubbornness against it. With…
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