Blog
Blog Posts That Work Long-Term
Blogging is a rewarding and exciting way to make money and/or promote a business – not to mention a way to be creative, to network with other people, and expand your own knowledge. But one of the major challenges many people have is the constant grind of a blog – the need for continually fresh…
Read MoreUsing Twitter Effectively for Local Business
There’s plenty of advice in the blogosphere and Twitterverse about building an audience on this microblogging platform, but many of the recommendations seem to be targeted to businesses with a large reach. How do you make Twitter work for you if you run a small, local business? Maybe you don’t want to interact with potentially…
Read MoreContent Marketing: 7 Ways to Increase your CTR
The headline of an article is arguably one of the most important parts of an article. Since this is what is going to predominantly show on search results and on your website, it’s so important that you have a headline that visitors want to click. If you want to increase the CTR of your headlines,…
Read MoreVolunteer Focus: Portland to Coast Walk Relay
The team members at Local Fresh value the volunteer efforts of our clients and colleagues in our community. The result is a regular feature about the volunteer efforts of our associates! This month’s volunteer focus involves Hood to Coast and Portland to Coast relays, an annual event in the Portland metro area each summer. Kelly…
Read MoreLocal SEO for Small Businesses
When it comes to small businesses, in the past the advice was to avoid SEO and keyword tools. The power for small business growth came from the power of referrals and local advertising. Today this is something that’s changed. Small businesses can benefit from Search Engine Optimization tactics and keyword campaigns; the process just needs…
Read MoreMobile Marketing to Nurture Customer Relationships
Lifestyle marketing refers to the marketing efforts being made to existing customers. This form of marketing is often based on the status of the customer relationship. Every business in the current scenario is interested in nurturing leads and treating the customers in different manner. Communicating with the customers at the different level may look different…
Read MoreOnline Marketing Tips for Small Budget Businesses
Some low budget businesses are put off by the prospect of spending a lot of money on marketing, but there are small steps that can be taken for big results, meaning you can reach potential customers without spending a fortune. Whilst in the past having a small budget for marketing may have meant not being…
Read More10 Ideas to Use Pinterest for Your Dental Practice
Since there is more than enough talk about Facebook, Twitter, LinkedIn and Google+ for medical and dental practices, now I’d like to call the attention to another social networking tool. I’m referring to Pinterest. With a gorgeous browsing experience, and an 80% female user base, it is often an overlooked social network in healthcare marketing.…
Read MoreImportance of Social Media in Small Business
Social Media has increased in demand as more and more people become aware of the continually advancing technologies that our world has to offer. With the huge impact of growing technology in our society, small business owners are signing up in order to enjoy the benefits that can come with being able to connect with…
Read MoreSuccessful Logo Design: A Branding Perspective
Logos are meant to be associated directly with a company. Is it possible to envision McDonald’s without thinking of those golden arches? Most of the multimillion dollar companies we see today all started from humble beginnings. These well-established companies that now have branches in several cities across different countries started as someone’s small dream. There…
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