Successfully managing your company’s website means always thinking ahead. You always want to be looking forward to the next big change but in the meantime you need to keep your existing website functioning, attractive, and accommodating to visitors. The best way to achieve each of these goals is to make the little improvements that really…
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Keeping up with the demanding world of SEO is a full time job in itself – the information is fast and forward, with no break down or lull period between innovation and obsolete principles. The spectrum often slides rapidly, one often feels left behind, even when they’re two steps ahead. Or so they assumed. You’re…
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The Oregon Mission of Mercy is now seeking volunteers for the 2013 free clinic held in the Oregon Convention Center in downtown Portland. Hoping to help as many as 1,000 patients each day during this event, the Oregon Mission of Mercy (OrMOM) free clinic for those in need will be Monday & Tuesday, 11/25 and…
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Blogging is a rewarding and exciting way to make money and/or promote a business – not to mention a way to be creative, to network with other people, and expand your own knowledge. But one of the major challenges many people have is the constant grind of a blog – the need for continually fresh…
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There’s plenty of advice in the blogosphere and Twitterverse about building an audience on this microblogging platform, but many of the recommendations seem to be targeted to businesses with a large reach. How do you make Twitter work for you if you run a small, local business? Maybe you don’t want to interact with potentially…
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The headline of an article is arguably one of the most important parts of an article. Since this is what is going to predominantly show on search results and on your website, it’s so important that you have a headline that visitors want to click. If you want to increase the CTR of your headlines,…
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The team members at Local Fresh value the volunteer efforts of our clients and colleagues in our community. The result is a regular feature about the volunteer efforts of our associates! This month’s volunteer focus involves Hood to Coast and Portland to Coast relays, an annual event in the Portland metro area each summer. Kelly…
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When it comes to small businesses, in the past the advice was to avoid SEO and keyword tools. The power for small business growth came from the power of referrals and local advertising. Today this is something that’s changed. Small businesses can benefit from Search Engine Optimization tactics and keyword campaigns; the process just needs…
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Many individuals go crazy because they might spend half of their day using AdWords and the other half of it in Excel. Now that could be exhausting and very time consuming. This technique can be something users might want to consider. You may have the question, “What are Adwords Scripts?” For most people who aren’t…
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Lifestyle marketing refers to the marketing efforts being made to existing customers. This form of marketing is often based on the status of the customer relationship. Every business in the current scenario is interested in nurturing leads and treating the customers in different manner. Communicating with the customers at the different level may look different…
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